12-packs of 12-ounce cans are available in select markets.įor more information, visit: /ZeroDrop. Starting today, Brisk Zero Sugar Lemon Iced Tea is available in 1L bottles at retailers nationwide. We hope it inspires artists to embrace the possibilities that come with starting fresh and seeing where their creativity takes them."Ī range of programs will also be released on Brisk social channels to get fans excited about the drops including an "All Great Things Start From Zero" Instagram influencer campaign, #JustAddBrisk TikTok challenge, and a custom Twitter emoji that is revealed by using the hashtags #UnlockYourZeroDrop and #BriskZeroSugar. "Our new Brisk Zero Sugar Lemon Iced Tea product and programming shows that greatness can always be achieved, even when starting from zero.
"At Brisk, we celebrate creative individuality and work to amplify voices of emerging talent, whether through our bottle labels – each one created by a different artist – or inventive campaigns aimed at supporting up-and-coming creators," says Katrina McDonald, Senior Marketing Director - Pepsi Lipton Partnership. This content marks a continuation of Brisk's longstanding commitment to elevating creators by providing a platform for artists to showcase their self-expression. The artists show how they capture the limitless potential of creativity starting from zero in spots featured on and Brisk's YouTube and social channels. Shining a light on the unique creative process for every individual creator, Brisk is also releasing behind-the-scenes video content spotlighting Mache and four up-and-coming visionaries: multimedia artist duo Riiisa Boogie and Rezones, photographer Mark Elzey, and graffiti artist Epic Uno. All entries will be automatically submitted into the grand prize sweepstakes, ultimately awarding five winners with an exclusive package including a pair of sneakers from Mache, a tablet, bucket hat, pocket t-shirt, bomber jacket, pair of joggers, and more. For 24 hours a day, 56 days straight, someone will walk away a winner.
BRISK ZERO CODE
After purchasing a Brisk Zero Sugar Lemon Iced Tea or other participating Brisk product, consumers can enter to instantly win one of over 2,600 prizes by visiting /ZeroDrop and entering the code found under the cap (or inside the box). "Taking inspiration from the Brisk label, I've created a sneaker design to illustrate firsthand how artists can unlock their own creative potential, starting from zero and turning it into something great."Īlong with the product launch, Brisk is kicking off its "Unlock Your Zero Drop" promotion today to give fans the chance to win exclusive prizes – including one of five pairs of Mache's hand-painted sneakers, premium art supplies, and more – by purchasing Brisk Zero Sugar Lemon Iced Tea and other participating Brisk products.Įvery hour, Brisk is dropping exclusive prizes aimed at supporting up-and-coming creators and inspiring them to unleash their creativity and make something truly authentic. "I'm incredibly excited to be working with Brisk again after five years to support the release of the new Brisk Zero Sugar Lemon Iced Tea," says Mache.
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